Thursday, May 14, 2009

Un-thin

You've probably heard a lot about the flap surrounding KFC's Oprah-enabled free meal coupons to promote their new grilled chicken.

I find it hilarious that the domain they chose to publicize the coupon offer (and the new grilled line) is www.unthinkfc.com. Of course, their take on that is "un-think what you thought about KFC."

I guess no one in their marketing department realized it also says "un-thin KFC." Hrm...

3 comments:

Anonymous said...

In fairness, www.unthinkkfc.com is the same website. KFC probably just bought the "unthin" domain for all the morons out there who can't spell.

Joel Williams said...

The real mystery is why KFC had to give rain checks for all the coupons that came pouring in. If I hadn't been so hungry when we went to redeem, I would have gone somewhere else!

Matthew @ LifeOfAnInvestor.com said...

My assumption is that they are making sure that each household only gets one coupon. I bet they were getting a lot of photocopied coupons. This way, they can enter your address in a database and only send one coupon per address.

For some reason the instructions on the website/coupon that tell you that you're not supposed to copy the coupon didn't do any good.